Success Story: Opening an API for Mobile Reach and Monetization

JamBase reaches more music fans on any device through developers with the right API solution that helps the company identify new revenue opportunities. Its extensive and constantly updated database includes more than 105,000 artists and over 110,000 venues around the world, and JamBase strives to provide the most complete, accurate, and timely information available. With Mashery API Management and API Packager, the company implemented a tiered pricing structure based on API call volume. The JamBase API is free for up to 50 calls per day; anything more, and the developer pays JamBase for more calls. An easy tiering structure allows the company to open its data to any developer and generate revenue when a developer’s app becomes successful, resulting in a win-win for JamBase and its API consumers. Download the full case study here

Goals of API Program

  • Expose data to developers and discover business partners via a public portal
  • Monetize data by implementing a tiered pricing structure


  • API is a key revenue generator
  • Data is integrated in apps across mobile devices, satisfying customers and extending brand reach
  • Implementing Intel Mashery I/O Docs increased developer registrations by 40%