Sara Reiner | Contributor
March 05, 2013

Our Unofficial SXSW Health 2.0 Guide


APIs are becoming crucial to healthcare innovation as they allow for the fast and organized exchange of information.  As apps have started to benefit doctors and patients alike, technology and APIs are at the forefront of moving healthcare innovation forward. 

Our Circus Mashimus Lounge will be highlighting these health innovations at SXSW. Lounge partners ACTIVE Networks will be hosting morning runs in Austin, bring your barcoded foods by the lounge to scan them with the FoodEssentials scanner, or catch a demo of apps Aetna developed on their CarePass platform.

We compiled our top health related picks from the SXSchedule to give you our Unofficial Health 2.0 Guide so you know what not to miss this year in Austin.  Friay, March 9

Friday, March 8

2:00 p.m.- 6:00 p.m.

Health 2.0 Code-a-Thon  

Presented by Jessica Goldband, Program Manager at Health 2.0

Health 2.0's SXSW Code-a-thon is a coding competition designed around building new applications and tools to foster health and wellness. Join fellow developers, designers, health care professionals, and entrepreneurs for an afternoon of rapid prototyping and creative health-hacking. #sxsw #health

2:00 p.m.- 6:00 p.m.

Social Health Startup Bootcamp

Presented by Shwen Gwee of Edelman and Carissa O’Brien and Laura Vargas of Aetna; Jason Calacanis of Twist/ and Unity Stoakes of Startup Health

Shwen Gwee, Carissa O’Brien and Laura Vargas lead the 2:00 p.m. session about why health tech innovation is hot. At 3:00 p.m.  Jason Calacanis is hosting “This Week in Startups - Healthtech Edition” and at 5:00 p.m., will be talking about where social health startups can find funding. #sxsw #SXSHbooty

Saturday, March 9

12:30 a.m. - 1:30 p.m.

Who Owns the Data? Self-Tracking to Health 2.0

Presented by John Wilbanks, Chief Commons Officer at Sage Bionetworks and Martha Wofford, VP Consumer Platform at Aetna

Privacy regulations were created with consumer protection in mind, but today consumers often feel as though their own health data is on lockdown. In this 60-minute dual, Government 2.0 Journalist Alex Howard and Martha Wofford, head of Aetna's consumer platform, discuss the challenges and opportunities of a more open health data ecosystem. #sxsw #opendata

Sunday, March 10

11:00 a.m. - Noon

Health Hacker Meetup

Presented by Fred Trotter, Hacktivist

 A meetup of software developers, engineers and other who are interested in hacking healthcare. #sxsw #medhackers

3:30 p.m. - 4:30 p.m.

Does Scale Matter in Healthcare?

Presented by Aman Bhandari, Senior Advisor to the US CTO; Charles Saunders, CEO Emerging Businesses Aetna; Geoffrey Clapp of Health Hero Network and Sue Siegel, CEO GE Healthymagination

Can the small stuff scale in health? When many of our largest health care issues are systemic or policy driven, what’s needed to truly transform our ecosystem and drive lasting change? #sxsw #hackmedmit

4:00 p.m. - 4:15 p.m.

Wearing Your Health on Your Sleeve (Literally)

Presented by Christine Robins, CEO of BodyMedia

Body monitors the size of a wristwatch and soon to be as small as a quarter are now able to capture all kinds of data.  Soon insomniacs will be able to monitor their sleep patterns at home instead of a sleep lab. Diabetics will be able to see how lifestyle choices affect their blood sugar levels. This session will explore how these developments will help consumers take control of their healthcare, reduce costs, enable earlier intervention, and create a healthier population. #sxsw #BMFitTech

Monday, March 11

3:30 p.m. - 4:30 p.m.

Sensor Technologies: The Future of Health?

Presented by David Van Sickle, CEO, Reciprocal Labs;

 Jean-Luc Neptune, Senior VP of Health 2.0; Lama Nachman, Principal Engineer at Intel Corporation and Mark Winter, Senior Director Qualcomm Tricorder X Prize

Can you imagine a world in which all your physiologic parameters were measured, monitored, and managed in such a way that that you always maintained perfect health? That world may be just around the corner. This panel will explore the impact of sensors and the almost unlimited potential to apply these technologies to improve the health of all mankind. If you're a technologist and you want to get into the health care field this is where you want to be. #sxsw #sensors

Tuesday, March 12

11:00 a.m. - 12:00 p.m.

The Future of Personalized Health

Presented by Amy Puliafito, Media at Rock Health and Linda Avey, CEO & Co-founder at Curious

This discussion focuses on personalized medicine and health in this Core Conversation outlining the latest developments in, and challenges to, a personalized health marketplace. Topics for discussion include the Quantified Self movement and self-tracking, personal health web and mobile apps, genomics, and key scientific and technological milestones of 2012 that promise a more individualized approach to health. #sxsw #myhealth

See the entire list of SXSW health related talks, meetups and other events here and remember to visit Circus Mashimus Lounge at SXSW, in Meeting Room 3.