Secrets of Successful API Programs

 

What sets successful programs apart? A clear API strategy that gives a solid foundation to build upon.  

Join Devon Biondi, Mashery’s Head of Strategy in a Q&A session with Edmunds.com’s API lead, Ismail Elshareef as they discuss how Edmunds grew its API program from a simple side project to a multimillion revenue stream with strategic partnerships with the likes of eBay.

In this webinar, you will learn: 

  • Why it’s critical you start with a strategy
  • What it means to commit to an API program
  • The importance of understanding your audience
  • The step you can’t miss out doing after your API is live