Evolution of Distribution – San Francisco
Adam Kleinberg, CEO of Traction, Mashable.com Tech Writer
" I think you need to be strategic, I think you need to be creative. But I think there’s a lot of unexpected opportunities and values to take advantage of a technology like this (APIs). "
- Adam Kleinberg, CEO, Traction
Kumar Kandaswamy, Director, Open API Platform Business, Best Buy
" We have used the APIs internally in bringing new features for the customers as well as how external partners are really extending the reach of Best Buy in a way that we as a company couldn’t have done on our own. "
- Kumar Kandaswamy, Director, Best Buy
Daniel Jacobson, Director of Engineering for Netflix API, Netflix
" I think the most important for designing any API is understand your target audiences. When you do so, think big, think about mobile and how you can leverage that. Think international if that is where you’re headed. "
- Daniel Jacobson, Director of Engineering for Netflix API, Netflix
Edwin Aoki, Chief Architect, PayPal/eBay
" We knew that when we opened up that capability to a broader set of ecosystem, we could really create something that was greater than the sum of its parts. "
- Edwin Aoki, Chief Architect, PayPal/eBay
Evolution of Distribution Speaker Panel - Moderated by Quentin Hardy
" We do really want to enable commerce world-wide across all of our markets and channels. And as a result, we knew that we weren’t going to be able to do it all ourselves and we needed the help of our partners and developers to do that. We’ve created a lot of value for ourselves and hopefully a great amount of value for the ecosystem. "
- Edwin Aoki, Chief Architect, PayPal/eBay