Getty Images


Watch Getty Images' API Product Manager, Brandi Mobley, discuss why the company started its API program, the ways the program has evolved, and how Mashery enables Getty to grow and scale with that growth.

Goals of API Program 

  • Offer customers a competitive solution by providing 50 million+ images, as well as videos, through its Connect API
  • Create a comprehensive developer portal without hiring an HTML developer
  • Scale with the continued growth of the API with customers and developers alike


  • Signed more than 100 partners
  • API management allows Getty to scale without a high operational cost
  • Quick and effective administration of its developer portal