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Last year at SXSWi, we teamed up with AppCircus, an annual, multi-continent competition for developers. The turnout and the buzz was so good that we simply had to get them back to this year's Circus...
by Mashery / February 06, 2012
Some say marketing is content, while others say marketing is conversation and stories. But what if you’re marketing to developers? According to Jeff Lawson at Twilio, “you have to talk to developers...
by Mashery / February 01, 2012
Here at Mashery, we want our customers to build and effectively manage their APIs with an eye to business development, disruptive innovation and scalable digital distribution. With the device...
by Mashery / January 31, 2012
The growth in the number of web service APIs is staggering. Programmable Web's directory of APIs has nearly 5,000 entries with hundreds of new platforms being added monthly. Gartner predicts that by...
by Neil Mansilla / January 31, 2012
Last week's I/O Docs webinar was a great success and provided lots of valuable information. Providing useful API documentation matters but can be tough to prioritize and maintain. Mashery's Neil...
by Mashery / January 30, 2012
Has it been almost a year already since SXSWi? Time flies when you're growing, innovating and having fun! We're in the throes of planning this year's Circus Mashimus and finalizing the sponsors and...
by Mashery / January 27, 2012
Now that the dust has settled, and I have sifted through my bag of schwag, from CES 2012. It’s time to retrospect on what I got from days of gadgetry in Las Vegas. As many have mentioned already,...
by Mashery / January 26, 2012
Great API docs get partners quickly building with your API fast. Bad ones mean partner quickly leave your API for dead. Join Mashery for a webinar about how companies from USA TODAY and Klout to ASOS...
by Mashery / January 23, 2012
Transformed over the last decade by the Internet and mobile devices, the newspaper industry is now being reshaped by another force: APIs. Recently, Programmable Web posted about the growing number...
by Mashery / January 11, 2012
Where are you? Oh, and where are your friends, and where is that bar they’re meeting up at tonight? In recent years, more and more apps are answering these questions, which means more and more...
by Mashery / January 10, 2012

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