Resources tagged with “Strategy”

 
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2013 looks like it’s going to be a good year for APIs. Beyond Google, Facebook and Twitter, companies in the travel industry are beginning to recognize the benefits of conducting business via APIs....
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While many of our New Year’s resolutions center around things like losing weight or finally organizing the garage - think about starting the New Year by cleaning out your digital clutter. When it...
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There are over 8,300 APIs out there today and the number keeps growing.  John Musser of ProgrammableWeb recently said at the Business of APIs Conference in San Francisco that he publishes 80 to 100...
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Although Santa doesn’t have his own API (I’m sure he is very saddened by this), he does have a few mashups that focus on him that were made with the help of some awesome APIs.  These range from Santa...
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Last week, Mashery Platform Strategy Director, Chuck Freedman, wrote about a few strategies to help your API platform achieve its business goals.  This is part two of that post, covering strategies 4...
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For those of you who haven’t heard yet, Google made a big splash this week with the release of its much-anticipated Google Maps for iPhone.  The wait is finally over and we can all move on from our...
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Companies that back their API offering with a strategic approach can experience a measurable success. We guide companies with existing and new APIs to understand their business goals and implement or...
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There's a paradox out there -- the more innovative and diverse the myriad of employee-owned devices and digital channels a company uses to scale, the less insight that company has into how these new...
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Talk of the cloud has been around for several years now.  Up to know, however, the majority of cloud usage has come from “transformational companies” (11% of companies accounted for 44% of cloud...
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At Mashery we are very interested in the business of APIs (if you missed our Business of APIs conference earlier this fall, you should check out some videos of the sessions).  We love to talk about...

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